Role:
Creative Lead & Art Director - Brand Guardian for Papa John’s for over three years, overseeing creative direction and brand consistency across all channels.

The Brief:
To shape, evolve, and protect the brand’s visual identity across integrated 360 campaigns spanning print, digital, in-store, and broadcast media. The role required balancing creative ambition with commercial objectives, ensuring every campaign idea maintained consistency and clarity at scale.

The Result:
A series of cohesive, integrated campaigns that strengthened brand recognition and delivered clear, compelling creative across multiple platforms. From developing campaign concepts to art directing photo shoots and TV commercials, I ensured the brand built a unified visual presence across every customer interaction.